---
title: "Why bother with a corporate blog in the age of social networks?"
author: "Stan Voo"
url: https://www.99rabbits.com/blog/why-bother-with-a-corporate-blog
published: 2011-11-11
summary: "Why set up a corporate blog and then repost everything to social networks? One real estate portal just sent its readers to Facebook."
---

# Why bother with a corporate blog in the age of social networks?

The developers of [lun.ua, the real estate search portal](http://www.lun.ua/), came up with what I think is a great idea:

*(Image lost: a screenshot of lun.ua.)*

Why bother installing and setting up a corporate blog and then reposting its content to social networks? You can just create a company page on Facebook and send people there for news.

I welcome this kind of tech minimalism that still keeps things current! :)

P.S. The [guestbook](http://www.lun.ua/guestbook) (the page for reviews) runs on the [Disqus](http://disqus.com) comment system, which is also nice.