An Odesa online spice store has put a table of discounts that depend on the order total on its cart page. A very good idea, I think. This way you can encourage the customer to raise the order total to get free delivery or a discount.
The scheme can be improved with a technique common in Western online stores: “add something worth $N to your cart and get a discount” or “add something worth $N to enter the promotion/prize draw”.
True, this store hasn’t worked out its discount scheme well enough: only 5%, and no further tiers.
Discounts on a single purchase
| Single order total | Free delivery in Odesa | Discount on the order |
|---|---|---|
| 100+ UAH | + | – |
| 300+ UAH | + | 5% |